The Coin Listing Playbook

A good online coin listing begins long before the Buy button. The Coin Listing Playbook follows one sale from the private coin file to the final proceeds row.

Photograph the actual item, write only what the evidence supports, build a net-price worksheet, verify the order, document packing and delivery, and handle questions or returns through current venue rules.

Fictional cases show when uncertainty about grade, payment, address, or shipping should stop the transaction. The method works across marketplaces without assuming that any platform guarantees a sale.

• Photograph the actual coin and write a description limited to what the evidence supports.
• Build a net-price worksheet, verify the order, and preserve packing and delivery records.
• Use fictional cases to spot when grade, address, payment, or shipping uncertainty should pause a sale.

Make each listing clearer for buyers and each transaction easier to account for.

See what is inside

The revised edition covers these chapters and reader resources:

• Chapter 1: Choose the Coin and the Venue
• Chapter 2: Build the Coin File
• Chapter 3: Photograph the Actual Item
• Chapter 4: Write a Defensible Listing
• Chapter 5: Price With a Net Worksheet
• Chapter 6: Check the Order Before Shipment
• Chapter 7: Pack, Ship, and Document Delivery
• Chapter 8: Handle Questions, Returns, and Disputes
• Chapter 9: Review the Sale
• Chapter 10: Keep the Playbook Current
• Keep the Sale File